The new poster for the Diary of a Wimpy Kid animated film brings back the cheese touch joke. Written via cartoonist Jeff Kinney, Diary of a Wimpy Kid are the journals of teenager Greg Heffley, who load up the pages with basic drawings, senseless adventures, and his point of view on challenges he faces at center school. Released in 2004, Diary of a Wimpy Kid became a literary achievement and was adapted into a film that starred Zachary Gordon as Greg. Last year, Disney+ announced that the popular youthful adult series was getting another animated adaptation.
Slated to make a big appearance only on the Mouse House’s streaming assistance on December 3, Diary of a Wimpy Kid will be set in a 3D animated style, nodding to creator Kinney’s original form. Disney+ released the main teaser poster, which shows Greg Heffley’s stick-like legs, a rotten cut of cheese, and the tagline, “New School. Old Cheese.” Referencing the Cheese Touch – the titular game that states one with the Cheese Touch is a social outcast until one passes on the Cheese Touch – the poster uncovers another gander at the film. Look at the poster underneath:
The 3D animated adventure of Diary of a Wimpy kid will arrive on Disney+ at the tallness of the holiday season. Coordinated by Swinton Scott, Diary of a Wimpy Kid will join the true to life films already available on Disney+. The true to life Wimpy Kid films were a triumph; notwithstanding, presenting Greg Heffley in 3D animation structure, with his spindly arms and cheese touch joke, will offer a new take at the pages from Diary of a Wimpy Kid.