Social networking site Facebook is a world in itself. It may be the third largest country in the world in terms of population due to its number of billion plus account holders and a large proportion of these account holders use some of its features by logging on to Facebook at least once a month. The company considers them to be its monthly active users (MAUs).
But when it comes to these MAUs, the company’s figures say that the number of fake accounts in this can be up to around 25 crores. The company stated in its annual report for 2018 that in the fourth quarter (October-December), 11 percent of its MAUs are fake or false accounts. Whereas in 2015 it was only five percent of its MAU. In December 2015, the number of MAUs of the company was 1.59 billion which increased to 2.32 billion by the end of December 2018. According to the company’s report, such accounts are identified by its internal review.
The company says that fake accounts are accounts that are created through a user in addition to their main account. At the same time, wrong accounts are such accounts which are usually made through business, any organization or non-human entity. It also includes accounts using Facebook page. The second category of wrong accounts is that of fake accounts. They are created for any purpose which creates spam on Facebook and violates the rules and regulations of its service.
The company said its worldwide average number of daily active users increased by nine per cent to 1.52 billion in 2018 from 1.40 billion in 2017. Countries like India, Indonesia and the Philippines have an important role in increasing the number of active users of the company daily.